Over the past 15 years, I’ve led high-stakes marketing, sales, and product initiatives for DTC and B2C companies, helping them scale with precision and purpose.

I work with Seed+ startups or established brands launching new products in industries like e-commerce, media, education, and travel to design and execute the best Go-To-Market strategies, scale growth, and find Product-Market-Fit.

I connect products with the right audiences, design impactful campaigns, and unlock new revenue streams. 

Whether you need strategic guidance, executional excellence, or both, I provide the leadership and clarity to help your business thrive.

🔹 Engagement Options

Advisory Only ~4 hrs/wk Strategy, check-ins, high-level input $1,000/month

Fractional CMO 0–15 hrs/wk Strategic + hands-on marketing leadership $12,000–$15,000/month

Full Sprint Flat fee 30-day go-to-market or growth initiative $20,000–$30,000 project fee

If you are interested in working together email me at dobric.jelena@gmail.com.

Best readings on growth, in my opinion:

• Traction, by Gabriel Weinberg and Justin Mares (book)

• “Drive Growth by Picking the Right Lane — A Customer Acquisition Playbook for Consumer Startups”

• ”The Racecar Growth Framework”